There are so many bands/groups today that I can't even remember most of their names even though I listen to their songs. It would be nice if they can think of something that would set them apart from the others. That's why when some unique group pops up on Youtube, like someone that uses finger cymbals from musicians friend, they become a hit. It's always better to have an original concept. That way, you'd stand out and not be simply one of them.
Then again, what do I know? I'm not a big music industry expert, anyway.